Being in the public eye means having a good image.
Good Pr is having a natural “knack” of knowing just what to say in any situation and being in tune with what your audience wants to listen to. So when Savannah Daisley started her own line of body cleansing products it was important she got her initial image right for her packaging and press releases and social media. Now Savannah’s products are stocked in Priceline and she has a healthy 7k of followers on her Facebook feed.
Good on you Savannah for staying true to your dream.
The Heat and Miss Universe
It’s not everyday you get to meet a Miss Universe.I had the pleasure of shooting Jennifer Hawkins several times while working for Heat agency.
Heat is a PR agency from Melbourne that is a National promoter and advertiser of cosmetic products.
Heat were running a national promotion for Covergirl products and Jennifer was the Ambassador for Covergirl in Australia.
Jennifer was a great example of a personal brand. Always professional, always stunning.
Areas Of Expertise
If you are launching a product, developing an audience or just keeping your audience engaged, great Pr is an essential part of any social campaign. Today is the birth of a new era, never have we been so connected in so many ways.The companies that grasp this opportunity will be the largest companies in the future.
As they say ” you never get a second chance at a first impression”. So make yours today.
Julie Goodwin &
Julie Goodwin was the winner of Master Chef Australia’s first winner. This was one of her first product promotions. This shoot was for Edelman Pr.
A legendary Tri – athlete, Guy Leech was the perfect role model for Blackmores brand. We shot this lifestyle story about him at Freshwater beach on Sydney’s Norther beaches.
Ajay was the host and presenter of the Australian Biggest Looser. A television weight loss programme were she was a larger than life character. Always bubbling with energy, with a creative outlook on life. She slipped into the role of brand ambassador for Blackmores perfectly.
Phil Kearns is a legend of Rugby Union. He represented the Wallabies 67 times and was captain on ten occasions. He commentates rugby for the Fox Sports TV channel.
Phil was the perfect representative for men’s health and vitamins.
Glen is one of Australia’s most famous fast pace bowlers. His McGrath foundation is one of the most recognised charities in Australia.
This image was never used in the magazine or Glen’s promotional media. However I think this image reveals the strength of character that it takes to become a world class cricket player.